South Lane proudly introduces our new collection of distinctive leather-strap watches. Manufactured in France from the finest Italian leather, each strap boasts uniquely-colored stitching synonymous with our minimalist brand aesthetic.
Soho (one of four in the collection)
NYC’s most creative district salutes distinctive art galleries, shops and lofts via trendsetting sophisticates conjuring up their latest masterpieces. It’s a charged lifestyle pulsating with unique imagination…and where reinvention begins…(Visit Site)
Successful marketing and media campaigns which combined visuals with clean but eye-catching copy. The work yielded a great deal of promotional publicity from top men’s magazines including GQ, Details and Esquire. Sales improved by 15% after the first quarter.
Other South Lane work:
Visit writing services page to view more recent work.
Photo Source: Filip Bjernebo for South Lane